What’s Going On
News/PR
April 2023
ThinkGen Promotes Brian Hull to President and Chief Operating Officer
As COO, Brian has been instrumental in driving ThinkGen’s growth and success. He has played a pivotal role in shaping the...
January 2023
Customer-Driven Positioning: A Marketing Research Platform to Inform Better Brand Strategy
How should pharmaceutical marketers approach the task of...
JUNE 2022
Has the Pandemic Forever Altered Doctors' Views of Pharmaceutical Detailing?
New marketing challenges often require the use of new approaches...
Upcoming Events

Pharma Market Research Conference:
Join us 1:30pm - 1:55pm on Tuesday, June 13th for our presentation: Your Brand Plan is Missing a Behavioral Pillar: Habit LensSM Insights
In this presentation, Audrey Wu (Vice President, ThinkGen) and Jamie Hadac (Associate Director, Myovant) will present the drivers of habitual behavior that prevent new therapeutic options from reaching patients – and what marketing insights professionals can do to activate change.
More details coming soon! Hope to see you there!

Intellus Worldwide Institute
More details coming soon! Hope to see you there!