The RBV Blog

The people, products, and ideas shaping healthcare today – by Dr. Richard Vanderveer, Chief Innovation Officer, ThinkGen

More Medical Robots

A few days ago, we talked about a robot that draws blood. While this might be a helpful piece of technology, it is not likely to be a life saver. But check this out. While CPR is challenging even under controlled circumstances, this video demonstrates rather conclusively...

Continue reading

Richard Vanderveer, Ph.D.

Richard Vanderveer, Ph.D.

In addition to his blog, Dr. Vanderveer has written numerous articles on innovation in healthcare marketing and marketing research - not only to challenge new thinking, but also to provide specific and practical advice.

An App For Addicts

Check this out. What you will see is the latest addition to the over 300,000 medical and health care related apps that have already been developed. What this app, interestingly enough called “Reset,” claims to do is to provide “lessons” to patients addicted to substances...

Continue reading

And Here We Go Again!!!

It seems like every year or so, I write another post on upcoming FDA studies that seem a little silly.  Sometimes more than a little silly, actually. This year is no exception. Check this one out! What you will see is an announcement of the usual studies aimed...

Continue reading

Robots That Draw Blood

Check this out.  What you will see (skip the ad!!!) is a brief video showing a couple of physicians reporting on a newly developed robot that uses advanced technology to do a much better job of drawing a blood sample than that typically done by a tech looking...

Continue reading

Doctors To The Rescue???

Maybe!  Check this out. What you will see is a report indicating that most doctors would rather “stay under the radar” when an inflight emergency breaks out with them on board an aircraft. Why? You will see a lot of “reasonable reasons” offered in this article....

Continue reading

A Less Addicting Addiction

 Here is one for you to ponder. The FDA is currently moving toward setting a reduced maximum amount of nicotine that can be present in cigarettes. What will the results of this move look like? The agency believes that this action will reduce the number of people...

Continue reading

Doctors Helping Doctors

Interesting. I am seeing growing numbers of offerings like this one. Doctors offering to help other doctors to get by. Offering to help them to balance their lives, manage their investments, find ideal practices, etc. While such sites are still few in number, my...

Continue reading