The RBV Blog

The people, products, and ideas shaping healthcare today – by Dr. Richard Vanderveer, Chief Innovation Officer, ThinkGen

Trump’s Super Sperm

Ah-hah. That title grabbed you! Then you will definitely find this post amusing, if not informative. Seems Ivana claims that the Donald got her pregnant three times with an IUD in place. This announcement caused our old friend Jen Gunter, Twitter’s unofficial Ob/Gyn,...

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Richard Vanderveer, Ph.D.

Richard Vanderveer, Ph.D.

In addition to his blog, Dr. Vanderveer has written numerous articles on innovation in healthcare marketing and marketing research - not only to challenge new thinking, but also to provide specific and practical advice.

Listen to Letters About Physician Suicide

Yup. You read that title correctly. Go to this link, and you can hear Dr. Pamela Wible read from her own book that gives an inside view of her own perspective on physician suicide. A perspective that has grown out of her own experiences and the self-inflicted deaths...

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What Does A “Hospital” Do?

Check out this Forbes article. What you will see is the revelation that hospitals, major hospitals, are losing money. The situation is bad now, and likely to get worse. Why? Simple. Years ago, hospitals were places where people went to die. The costs of maintaining...

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Healers vs. Pencil Pushers

Check out this post from the physician/author pictured above. Interesting at a couple of different levels. First, Suneel’s point is clearly that the number of medical administrators in the U.S. is growing much faster than the number of physicians. I’m guessing that...

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I Am Not Quite Sure Why …

But I think you should go here and look around. What you will see are the musings of a physician who takes relating to patients to a new level. He spends significant amounts of time meditating “on the mat,” attempting to get better connected to himself so that he...

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It Should Start Early

We’ve talked a lot about physician burnout. We have often referred you to the works of Pamela Wible, a physician who runs retreats and mounts other interventions in an effort to minimize the number of cases in which physician burnout results in suicide. BUT. While...

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Layoffs at WebMD

What is WebMD? I remember when it was a startup, aimed at communicating with/advertising to physicians. It has morphed many times in the ensuing years, and as the recent 10% staff cut indicates, is in the process of morphing again. Bottom Line. Healthcare communications...

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