The RBV Blog

The people, products, and ideas shaping healthcare today – by Dr. Richard Vanderveer, Chief Innovation Officer, ThinkGen

Surgeons On Hold

Check this out. What you will see is a major mea culpa from the American Board of Surgery. In July of 2020, the Board understandably attempted to move its qualifying exam for new surgeons who were “board eligible” from a live testing center to a virtual platform....

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Richard Vanderveer, Ph.D.

Richard Vanderveer, Ph.D.

In addition to his blog, Dr. Vanderveer has written numerous articles on innovation in healthcare marketing and marketing research - not only to challenge new thinking, but also to provide specific and practical advice.

A Merger That Makes Telehealth Even Better!

Check this out. What you will see is the story of a VERY important merger in the digital health space. Teledoc, the leading platform in the delivery of Telemedicine, is acquiring Livongo, a major telehealth player that uses digital technology to manage chronic...

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A Scary News Story

Yeah, I know. In 2020, the words “Scary news story” are sort of redundant.  But check this out. What you will see is a REALLY SCARY NEWS STORY. It’s about 7,000 or so parents who are creating the “Millions Unmasked March.” Translated, this...

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What’s “Unprofessional???”

Check this out. What you will see is an NYT article reporting on a “study” done to examine the extent to which physicians are posting “unprofessional” material to social media. A purported example is the above picture of a group of medical students, posted...

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Want A Telehealth Psychiatry Freebee???

This is actually pretty darned clever. Check this out. Scroll down. What you will see is that this Psychiatrist is offering 15-minute complementary consultations, “one time only.” You can sign up using her automated scheduling calendar.   Bottom...

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Unmasking Mask Craziness

Check this out. What you will hear are the rants of several enraged citizens to Palm Beach County’s passing of an ordinance requiring the wearing of masks. You know, Palm Beach as in Florida, where COVID-19 numbers are zipping past records set by NY State. Spend...

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