The RBV Blog

The people, products, and ideas shaping healthcare today – by Dr. Richard Vanderveer, Chief Innovation Officer, ThinkGen

COVID and Mental Health

COVID-19, Current Events, Mental Health

Check this out. You will find a fascinating piece concerning links between viruses, COVID-19 in particular, and mental health. Links? Yup! The really interesting part about these findings is that causality can go in both directions. Those with schizophrenia and mood disorders, for example, were found to suffer more severe cases of COVID-19 than patients […]

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Richard Vanderveer, Ph.D.

In addition to his blog, Dr. Vanderveer has written numerous articles on innovation in healthcare marketing and marketing research – not only to challenge new thinking, but also to provide specific and practical advice.

Day Job and Gay Job???

January 13, 2022 | Current Events, Discrimination

Here is another one of those interesting issues that I frankly have never thought much about. That is, how well or poorly does the biopharma industry deal with LGBTQ+ issues in comparison to other environments. Check this out. What you will see is a fascinating series of observations and recommendations on this topic. Overall, this […]

This is Really Pathetic!!!

January 12, 2022 | Current Events, Discrimination, Health Professionals, Physician Stakeholders

Check this out. What you will find is an article reporting that female physicians, on average, make $2 Million less than their male counterparts do over the course of their careers. Sure, their work/life balance might favor the home front somewhat more than the guys, but $2 Million worth??? And this study is adjusted for […]

Starbucks, DC Physicians, and COVID-19

January 11, 2022 | COVID-19, Current Events, Health Professionals, Innovation in Healthcare, On Doctors’ Minds, Physician Engagement, ThinkGen, Vaccines

As you all know, I have been carefully studying various approaches to convincing people to get vaccinated against COVID-19. My monthly conversations with physicians in my On Doctors’ MindsSM research project have been revealing that for many doctors, continuing to try to convince their unvaccinated patients to get the shot is now seen as a […]

GSK’s Sick Pay “Micro-Grants”

January 6, 2022 | Current Events, Health Equity, Healthcare Disparity, Healthcare Inequity

Just when I think I have seen every form of healthcare inequity, along comes another one. And sometimes, just sometimes, a potential way to minimize the inequity’s impact comes along with it. Check this out. What you will see is a report that 64% of working people admit to having clocked into their places of […]

Digital Health and Cultural Appropriateness

January 5, 2022 | Current Events, Health Equity, Healthcare Disparity, Healthcare Inequity, Healthcare Innovation, Healthcare Technology, Telemedicine

Check this out. I am going to offer you a choice today. You can either take away one very simple but important thought, set forth in the “Bottom Line” below, or you can spend almost an hour of your time watching the video you will be sent to via today’s URL. Be a sport and […]

Toward Health Equity in Cervical Cancer Screening

January 4, 2022 | Current Events, Health Equity, Healthcare Disparity, Healthcare Inequity

We have talked before about the two different approaches to health equity. One is the “top down” approach, which tries to reduce inequities in all of healthcare. In order to accomplish this, an awful lot of prejudices with deep historical roots need to be eliminated. Alternately, we have explored a “bottom-up” approach, where specific sponsors, […]

Rethinking Your Commute in The Post-Pandemic Era

December 21, 2021 | Current Events, Healthcare Providers, Physician Burnout, Telemedicine

Check this out. What you will see are the findings of one of several studies that have demonstrated that commuting time stunts productivity. A couple more specific findings help to flesh this out. In terms of actionability, perhaps the most important learning is that even small reductions in commuting time can make a significant positive […]

Things You Might, or Might Not, Guess About Medical Malpractice in 2021

December 16, 2021 | Current Events, Health Professionals, Healthcare Data, Physician Mindset, Physician Stakeholders, Research

Check this out. What you will see are the findings of Medscape’s surveying more than 4300 physicians in nine specialties concerning their experiences with, and attitudes toward, medical malpractice. Why do I think we should care about this? Simple! Over the course of my career, I have had the opportunity to speak with many physicians […]

Mergers, Acquisitions, and COVID-19

December 15, 2021 | COVID-19, Current Events

Although I spend a lot of time thinking and writing about the impact of the COVID-19 pandemic, here is an angle that I had missed. Take six minutes of your time to watch this video by research industry pundit Bob Lederer. What you will learn is that as 2021 comes to an end, the pandemic […]

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