The RBV Blog – Qualitative and Quantitative Market Research

Do Not Resuscitate

March 26, 2020
Health Professionals, Physician Burnout

Check this out. What you will see is the story of Critical Care Nurses caught in a whipsaw. Their lives are hectic, responding to beeping alarms, responding to demanding patients, having to ask permission to go to the bathroom. BUT. Amidst all of this,...

Richard Vanderveer, Ph.D.

In addition to his blog, Dr. Vanderveer has written numerous articles on innovation in healthcare marketing and marketing research - not only to challenge new thinking, but also to provide specific and practical advice.

Calm Also Has A Coefficient

March 25, 2020
Behavioral Economics, Current Events, Evolutionary Psychology

Check this out. What you will see is the usual pithy insight that Seth Godin brings to us daily. Read this piece carefully, and think about it. The wisdom here? Lots of people, cable news stations in particular, make money by selling panic. Be it elections,...

Trust Can Be A Problem???

March 24, 2020
Recommendations

Check this out. What you will quickly get from this piece is the realization that trust can indeed be problematic. I’ve seen this myself in cases where I have trusted people to do things, and have then been too disorganized and/or lazy to take responsibility...

Leaders Should Always Eat Last

March 19, 2020
Healthcare Management, Hospitals, Physician Stakeholders

Check this out. What you will see is a rather profound piece on culture. The culture of healthcare in the United States. The allusion with which the piece begins is to the Marine Corps. In this august organization, it is the most junior warriors...

Drug Stealing M.D.

March 18, 2020
Physician Stakeholders

Check this out. Trust me, you won’t like what you see. This URL takes you to the story of an Anesthesiologist who was stealing drugs from patients for over 14 years. You can just read this short version, or you can go for the gusto and dig deeper here....

Should Residents Treat Coronavirus???

March 17, 2020
Current Events, Healthcare Management

Here is a discussion that never would have occurred to me. A pro and con debate as to whether Resident Physicians should be treating coronavirus-19. Wow! Strikes me that with all of the stress that this pandemic is putting on the healthcare...

The End of Handshakes

March 12, 2020
Current Events

Check this out. What you will see is Seth Godin’s usual intense level of cultural insight. Here, he explores the (now archaic?) practice of shaking hands. Seth believes this practice is about to disappear. Sure, the Covid 19 virus is the primary precipitating...

I Wonder What Happened To That Patient?

March 11, 2020
Healthcare Management

Check this out. What you will see is an article written by Ann Katz, Ph.D., pictured above. Ann is a sexual therapist who met several times with a man diagnosed with prostate cancer. He was concerned about the impact that a prostatectomy would have on his...

This Is Not About Physician Burnout!!!

March 10, 2020
Physician Mindset, Physician Stakeholders

In fact, it is about the reverse thereof. The woman you see at the podium is my doctor. Dr. Patricia North. An Internist universally respected on Hilton Head Island as the best damn doctor in town. Patients have typically been on a waiting list for two years...

Kara The Physician Wellness Coach

March 5, 2020
Physician Burnout, Physician Stakeholders

Check this out. What you will find is yet another one of a kind person we have talked about before. A physician who by her own report became “numb” practicing medicine. All of her emotions went flat. No joy, no pain, no anxiety. Just nothingness. And what...