Alexa Goes HIPAA Compliant

Check this out. What you will see is an announcement that Alexa is now HIPAA compliant, and is being employed by several healthcare systems to allow patients to make appointments, check on prescriptions, etc. using voice technology.  

Key here is the piece’s use of the terminology “nascent” to describe the current state of the application of voice technology to healthcare, potentially being used by patients and clinicians alike. Everything from supporting patient compliance programs to scribing for physicians can enjoy enhanced effectiveness and efficiency by using voice technology based applications.

Bottom Line. Here is the really interesting part of this. I have absolutely no belief that the Bezos gang is pursuing these apps for apps sake. Nope. What they are doing here is developing a marvelous platform that will let them get into pharmacy and even clinical practice, all connected and accessed through Alexa. And once they do, they will become a formidable competitor for the healthcare dollar. Perhaps an unbeatable competitor. They can develop what amounts to a closed system. They are being very circumscribed and judicious in offering development kits here. Their competitors won’t likely get one, or if they do, they will be paying a significant royalty just like everybody else does that runs their business through Amazon.

Exciting possibilities here. For Amazon. For healthcare.  

Question. What should pharmaceutical companies be doing at this point to make sure that they are on this train when it leaves the station?

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